Helping technology-based product teams be successfully


We are a provider of consultancy and training, primarily focused on technology and product businesses.

We help businesses, teams and individuals increase their effectiveness. We do this by breaking them out of their old mindset and empowering them with a new approach and the tools to support it.

We were founded in 2017. Since then we have delivered training and consultancy to many small and large businesses primarily in the UK and Europe, but also as far as Singapore. We work with large corporations, SMEs and startups; we believe that whilst the best approached to some challenges will vary in these different environments there is a lot to be learned from each other.

We help you take your business to the next level by ensuring that the products and services you offer fit the market and can be delivered scalably.

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Phil Hornby

Director | Trainer | Consultant

Phil is a highly experienced trainer, consultant and leader. Having worked in and with a range of businesses. Phil is equally at home working with startups, SMEs and large multi-national businesses. He has built and led multiple teams, many of them distributed across the world. They have always been high performing teams, delivering outstanding results consistently.

Phil holds an MBA and a Masters degree (MEng) in Mechatronics. He is a Chartered Engineer (CEng) and registered European Engineer (EurIng). These act to underpin his deep business and technical knowledge. He also brings a wealth of commercial and business knowledge. His experience spans technical, product, marketing, operations and sales roles.

Technology and professionalism are important to Phil, in support of this he maintains his membership to the Institute of Engineering and Technology (IET), Chartered Management Institute (CMI) and Learning and Performance Institute (LPI). He has served on one of the main boards of the IET. During his time on the IET board he was instrumental in changing some of the governance structures relating to representation of young professionals.

As a leader in industry he sat on multiple standardisation committees both in the UK, British Standards Institution (BSI), and globally, International Organisation for Standardization (ISO). 

Phil brings his extensive experience and skills supported by a range of techniques, tools and models to bear to help you and your business achieve your objectives.